Jason Kothari’s new startup Mythik raises $15 Mn in Seed round

Jason Kothari, the former Snapdeal executive, has raised $15 million in a seed funding round for his new startup, Mythik. The round saw participation from Sakal Media Group, BITKRAFT, VC Grid, Visceral Capital, Jason Kothari, Shah Rukh Khan’s family office, Patni family office, Saif Saeed Ghobash, Jayanti Kannai, Pravin Jain, Marc Younan, Deepen Parikh, Samir Vora, Samarth Parekh, Anurag Goel, Nishant Aggarwal, and others.

Launched by Kothari last month, Mythik is a tech-first global entertainment company aiming to bring Eastern mythology, history, and folktales to a worldwide audience for the first time and to create a "Disney from the East."

Jason Kothari, Founder of Mythik, said, “We are excited about the world-class and strategic investors we have brought together and look forward to realizing Mythik’s vision and mission—to bring Eastern mythology, history, and folktales to the forefront of global entertainment and inspire happiness, peace, and hope.”

The company’s founding team includes former senior executives from Disney, Netflix, Amazon Studios, Jio, and Tencent.

Kothari’s entrepreneurial journey began at Wharton, where he acquired the bankrupt comic book publisher Valiant Entertainment and led its turnaround. He later sold the company to DMG Entertainment for $100 million and served as executive producer of Bloodshot, a film based on a Valiant character, starring Vin Diesel.

Kothari joined Housing.com in 2015 and was named CEO following the exit of founding CEO Rahul Yadav. He later served as CEO of FreeCharge for eight months and as Chief Strategy and Investment Officer at Snapdeal for one and a half years.