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Privacy Policy

Privacy Policy

As used in this Privacy Policy, “Entrackr” refers to all websites (including www.entrackr.com).

By visiting Entrackr, and accepting our privacy policy, you acknowledge that you accept the practices and policies outlined in this Privacy Policy. You also acknowledge to have accepted our terms of service at Entrackr .and disclaimer policy at Entrackr

Last Updated On 18th June 2019

What Types of User Information Does Entrackr Obtain?

You have choices about the data we collect. When you are asked to provide personal data, you may decline. But if you choose not to provide data that is necessary to enable us to provide the Services, you may not be able to use all or part of those Services.

The data we collect depends on the context of your interactions with Entrackr, the choices you make (including your privacy settings), and the Services you use.

Entrackr may obtain the following types of information from you or concerning your computer or device (“Information”), which may include information that can be used to identify you as specified below (“Personally Identifiable Information”):

  • Name
  • Email Address
  • Mailing Address
  • Telephone Number(s)
  • Blog or Website URL
  • Photo
  • Demographic Information (e.g., age, gender, interests, and preferences)
  • Professional Title
  • Company
  • Industry
  • Activities or Content Viewed on Entrackr

In certain cases, we may request that you provide some of the Information identified above in order to obtain specific products or services (such as registering for an Entrackr event or logging in to download a research report from Entrackr). You may choose not to provide the Information we request. However, if you choose not to share the informations, you may still use Entrackr, but you may be unable to access certain features or services.

When you register to receive services from Entrackr or provide information to Entrackr in any other manner, you agree to provide only true, accurate, current and complete information.

Information Collected Automatically

Entrackr may automatically receive and log certain types of information when you visit or interact with our websites, services, mobile applications or other products, including:

  • Browser Information
  • Operating System Information
  • Mobile Device Information (e.g., device identifier, mobile operating system, etc.)
  • IP Address
  • Internet Service Provider
  • Content Viewed
  • Geographic Location
  • Connection Speed
  • Time of Visit
  • Referring Site, Application, or Service
  • Registration Time

You may choose to view or delete your information collected automatically by Entrackr by raising a request through email and send it to editor@entrackr.com

How Do We Use This Information?

We use the Information we obtain from or concerning you or your computer or device to provide Entrackr products and services, fulfill your requests, improve our products and services, personalize and tailor your experience on Entrackr, operate our business, and understand how users are engaging with Entrackr.

We use the data to provide and improve the Services we offer, and to perform essential business operations. This includes operating the Services, maintaining and improving the performance of the Services, developing new features, conducting research, and periodically provide promotional materials or notifications related to our products and services to the email address associated with your account. Examples of such uses include the following:

Providing the Services: We use data to carry out your transactions with us and to provide the Services to you. In certain cases, the Services include personalized features and recommendations that enhance your productivity and enjoyment, and automatically tailor your experience based on the data we have about you.

Technical support: We use data to diagnose product problems, and to provide other customer support and services.

Improving the Services: We use data to continually improve our website and our Services, including system administration, system security, and adding new features or capabilities.

Business Operations: We use data to develop aggregate analyses and business intelligence that enables us to operate, protect, make informed decisions, and report on the performance of our business.

Promotions: We may use your data to administer contests, promotions, surveys, or other site features.

Improving Advertising Campaigns: We may use your data to improve our advertising campaigns, primarily in an effort to prevent targeting of impressions via third-party channels when they are not relevant to you.

Sending Emails and Newsletters: We may use your data to send you periodic emails and newsletters. Depending on the marketing preferences you select while subscribing for our emails, we may send you occasional marketing emails and newsletters about our products and services, which you can unsubscribe from at any time using the link provided in the message.

In General: We use data to respond to your inquiries and requests relating to our Services, to create and administer your accounts, and to provide us with information and access to resources that you have requested from us. We also use data for general business purposes, including, among other things, to improve customer service, to help us improve the content and functionality of our Services, to better understand our users, to protect against wrongdoing or plagiarism.

Entrackr’s Use of Cookies

Entrackr may place “cookies” on your computer or device that may contain anonymous Information that is associated with you. Cookies are small text files a website uses to recognize users, and are typically placed on your hard disk by a web server. Cookies contain information that can later be read by a web server in the domain (here, Entrackr) that issued the cookie to you or that, in some cases, can be read by a third party domain.

Our cookies may record Information about your use of Entrackr so that we can provide a continuous and more personalized experience for you, including for one or more of the following purposes: to help identify visitors; assess usage patterns; identify preferences; control the display of ads; diagnose problems with our servers; gather demographic information; analyze trends and usage patterns; conduct research; deliver editorial content; record registration and personalized information; and otherwise administer Entrackr products and services.

If you do not wish to have Entrackr place and use cookies on your computer, you should set your browser preferences to refuse cookies before accessing Entrackr. Entrackr is not responsible for any failure by you or your browser to accurately implement or communicate your browser preferences or settings. If you choose to decline cookies, you may not be able to sign in or use other interactive features of Entrackr that depend on cookies.

Entrackr does not control and is not responsible for the use of cookies by its third party partners or advertisers.

Keeping Your Data Confidential, & Resilient

We implement a variety of measures to ensure that our processing systems remain confidential, resilient, and available. Specifically, we have implemented processes to help ensure high availability, business continuity, and prompt disaster recovery. We commit to maintaining strong physical and logical access controls.

Every part of the Services utilize properly-provisioned, redundant servers (e.g., multiple load balancers, web servers, replica databases) in case of failure. We take servers out of operation as part of regular maintenance, without impacting availability.

We keep encrypted backups of data every hour in multiple regions. While never expected, in the case of production data loss (i.e., primary data stores loss), we will restore organizational data from these backups.

Disclosure of Information to Third Parties

Entrackr may disclose your personal data with your consent, or as necessary to provide the Services to you.

By visiting, accessing, attending or using Entrackr’s products, services or events, you consent to the disclosure of your Information to certain categories of third parties in the manner described below. This Privacy Policy does not apply to the policies or practices of any of these third parties.

We may disclose information about you to any of our employees, officers, agents, suppliers or subcontractors insofar as reasonably necessary for the purposes as set out in this privacy policy.

In addition, we may disclose information about you: 

(a) to the extent that we are required to do so by law;

(b) in connection with any legal proceedings or prospective legal proceedings;

(c) in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk); and

(d) to the purchaser (or prospective purchaser) of any business or asset which we are (or are contemplating) selling.

Except as provided in this privacy policy, we will not provide your information to third parties.

Security of your personal data

We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information. 

We will store all the personal information you provide on our secure (password- and firewall- protected) servers. Of course, data transmission over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet. You are responsible for keeping your password and user details confidential. We will not ask you for your password.

Service Providers

Entrackr relies on third party vendors and service providers to provide support and assistance for its products, services, and events (“Service Providers”), and we may disclose your Information (including Personally Identifying Information) to these Service Providers to the extent necessary to support our products, services or events, or as otherwise set forth below.

Third Party Websites

Entrackr offers the ability to share Entrackr content on Third Party Websites, including social networking and blogging services such as LinkedIn or Facebook, through “plugins” or “widgets” (such as LinkedIn’s “in” button or Facebook’s “Like” button). When you elect to share content and information with others on Third Party Websites, Entrackr may transmit your Information (including Personally Identifying Information) to such Third Party Websites. This Information may be visible on the Third Party Website to anyone who has access to that content or Information. Your decision to share information in this manner is completely voluntary. You should ensure that you are comfortable with how Third Party Websites may share your Information by reviewing their privacy policies and/or modifying your privacy settings directly on those Third Party Websites.

URL/Referrer Header Information

When you visit Entrackr websites, certain information about the content or activities you have engaged in on Entrackr may be reflected in the Uniform Resource Locator (“URL”) for the page you are viewing on Entrackr (i.e., the Internet “address,” commonly displayed in the browser window). For example, the date or title of an article you are viewing may appear in the URL for that page. In addition, if you are logged into a Entrackr account, certain account information (may be visible in the URL when you visit your account on Entrackr. If you leave Entrackr to visit a third party website, including when you click on an advertisement or link or when you share information through a social plug-in (like the Linked In “in” button), the information contained in the URL may be transmitted to the third party website by your browser.

Advertisers and Analytics Services

Entrackr uses third party advertisers, including ad networks, to provide advertising on its websites. In addition, as discussed in (“Analytics Services”), Entrackr uses third party analytics products to obtain information about how users are using and interacting with Entrackr. These third parties may receive Information (including Personally Identifying Information) from Entrackr as discussed in greater detail in (“Security and Protection of Personally Identifying Information”).

Law Enforcement/Legal Process

We may disclose your Information (including Personally Identifying Information) when we believe in good faith that disclosure is necessary to comply with any law, regulation or legal request; enforce, apply, or investigate breaches of our terms of use and other agreements; respond to public requests; or protect the rights, property, user experience or safety of Entrackr, our employees, our users, or others. This can include exchanging information with other companies and organizations for fraud protection and credit risk reduction.

Comments and Public Posts; Sharing on Third-Party Websites

Entrackr encourages active participation by users, including through comments on Entrackr. However, please be aware that if you voluntarily disclose Information, personal or otherwise, on Entrackr, that Information can be viewed, collected and used by others, including other users, search engines, advertisers, third party applications developers, and anyone with access to Entrackr. Entrackr has no control over the use, collection or disclosure of any Information that you post publicly on Entrackr.

Change of Control

If Entrackr, or substantially all of its assets, is acquired by another company or party, user Information will be one of the assets transferred or acquired by the purchaser. You acknowledge that such transfers may occur and that any purchaser of Entrackr or its assets may continue to collect, use and disclose your Information as set forth in this Policy.

Third-Party Advertising on Entrackr

Entrackr may allow third-party advertising serving companies, including ad networks (“Advertisers”), to display advertisements or provide other advertising services on Entrackr. These third party Advertisers may use techniques other than HTTP cookies to recognize your computer or device and/or to collect and record demographic and other Information about you, including your activities on or off Entrackr. These techniques may be used directly on Entrackr. Please keep in mind that your web browser may not permit you to block the use of these techniques, and that browser settings that block conventional cookies may have no effect on such techniques.

Advertisers may use the information collected to display advertisements that are tailored to your interests or background and/or associate such information with your subsequent visits, purchases or other activities on other websites. Advertisers may also share this information with their clients or other third parties.

Entrackr has no responsibility for the technologies, tools or practices of the Advertisers that provide advertising and related services on Entrackr. This Privacy Policy does not cover any collection, use or disclosure of Information by Advertisers who provide advertising and related services on Entrackr. These Advertisers’ information gathering practices, including their policies regarding the use of cookies and other tracking technologies, are governed entirely by their own privacy policies, not this one.

Entrackr currently may be using one or more of the following Advertisers to provide advertising and related services on Entrackr. 

Analytics Services

In addition, Entrackr uses third party analytics providers and products to obtain, compile and analyze Information (that may include Personally Identifying Information) about how users are using and interacting with Entrackr. Entrackr may provide Information (including Personally Identifying Information) to these analytics providers for the purpose of obtaining statistics and other information about how users are using and interacting with Entrackr. These analytics providers may use tracking techniques other than HTTP cookies to recognize your computer or device and/or to collect or compile this information. These techniques may be used directly on Entrackr. Entrackr has no responsibility for the technologies, tools or practices of the third parties that providing analytics products and services to Entrackr. Please also keep in mind that your web browser may not permit you to block the use of these techniques, and that browser settings that block conventional cookies may have no effect on such techniques.

Security and Protection of Personally Identifying Information

We have implemented reasonable security measures and practices in an effort to protect the confidentiality of your Personally Identifying Information (other than Personally Identifying Information that you have elected to disclose to others). However, no security system is impenetrable. It may be possible for third parties to intercept or access the information you provide to Entrackr. Entrackr cannot guarantee the security of your Personally Identifying Information, nor can we guarantee that the information you supply will not be intercepted while being transmitted to Entrackr. It is important for you to protect against unauthorized access to your password(s) and computer or device, and to log off when using any shared computer.

Email or Text Message Communications

We may contact you by email, text message or other equivalent electronic communications if you access Entrackr products or services or register for events or other content or services provided by Entrackr. By visiting or using Entrackr content, products or services, or registering for or attending Entrackr events, you specifically consent to the receipt of these email or text message communications. If you do not want to receive emails, text messages or other communications from us, please notify us by email at editor@entrackr.com and include sufficient information for us to identify your account, including your Name, Email Address (or Cellphone Number) and the specifics of your request. If you unsubscribe, Entrackr may still contact you via email or text message for administrative purposes or concerning any products, services or events for which you have registered or are using.

Changes to the Privacy Policy

Entrackr retains the discretion to amend or modify this Privacy Policy from time to time. Use and disclosure of Information we obtain is subject to the later of: (1) the Privacy Policy in effect at the time such Information is collected or (2) any subsequent Privacy Policy of which you have notice. If we make material changes to the way we collect, use or disclose Personally Identifying Information, we will notify you by posting a clear and prominent announcement on Entrackr or through a direct communication. Your continued access to or use of Entrackr following notice of material changes to this Privacy Policy shall constitute consent to any amendments and/or modifications. Your use of Entrackr is entirely voluntary, and you may discontinue use of Entrackr at any time.

How to Contact Us

Entrackr welcomes any questions or comments you may have regarding this Privacy Policy or its implementation. Any such questions or comments should be submitted via email to editor@entrackr.com or directed to the address below. We will undertake reasonable efforts to resolve or address your concern.

We may update this privacy policy from time-to-time by posting a new version on our website. You should check this page occasionally to ensure you are happy with any changes.