The Sleep Company names former Eternal executive Hemal Jain as CFO

Direct-to-consumer (D2C) mattress and sleep solutions startup The Sleep Company has appointed former Eternal executive Hemal Jain as its new chief financial officer (CFO), the company said in a LinkedIn announcement on Thursday.

Jain brings over two decades of experience across FMCG, food tech, quick commerce, B2B and startup consulting. In a Linkedin post, The Sleep Company said that Jain has worked closely with founders and CXOs, led large finance teams, and helped companies transition from phases of high cash burn to sustainable profitability.

Prior to joining The Sleep Company, Jain was associated with Eternal, where he played a key role in finance leadership. He had earlier served as global head of finance and CFO of Hyperpure at Zomato, before resigning in 2023. His earlier experience also includes working with FMCG major Hindustan Unilever Limited (HUL).

The appointment comes at a time when The Sleep Company is witnessing strong topline momentum. According to regulatory filings, the Mumbai-based startup reported a 60% year-on-year jump in operating revenue to Rs 499 crore in FY25. Despite the sharp revenue growth, the company continued to remain loss-making during the year, although losses narrowed compared to the previous fiscal.

Founded by Harshil Salvi and Priyanka Salot, The Sleep Company offers mattresses, pillows, cushions, bedding, and office chairs. Apart from its own website, the firm sells its products across e-commerce platforms including Amazon and Flipkart.