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The Sleep Company, a direct-to-consumer (D2C) mattress and comfort solutions brand, continued its strong growth streak in the fiscal year ending March 2025. It recorded 60% year-on-year revenue growth and achieved a 34% reduction in EBITDA losses during the last fiscal year.
The Sleep Company’s revenue increased to Rs 499 crore in FY25 from Rs 312 crore in FY24, according to its provisional financial statements sourced from the Registrar of Companies (RoC).
The Sleep Company offers mattresses, pillows, cushions, bedding, and office chairs. Apart from its own website, the firm sells its products across e-commerce platforms including Amazon and Flipkart.
The Sleep Company’s total costs rose 46% to Rs 550 crore in FY25 from Rs 376.8 crore in FY24. The cost of material formed the largest expense, accounting for nearly 40% of the total spent. This cost increased by 52% to Rs 220 crore in FY25 from Rs 145 crore in FY24.
Marketing spend grew modestly by 5% to Rs 105 crore, while depreciation expenses more than doubled to Rs 12 crore. Other expenses, which include logistics, technology, and other costs added another Rs 213 crore in FY25.
Despite the jump in expenses, the company managed to narrow EBITDA losses by 34% to Rs 39 crore in FY25. Its EBITDA margin also improved significantly to -7.82% from -18.91% in the previous fiscal.
The Sleep Company’s ROCE remained broadly flat at -30.03% in FY25 as compared to -29.91% in FY24. On a unit basis, it spent Rs 1.10 to earn a rupee of operating revenue in the last fiscal year.
As of March 2025, the company held cash and bank balances of Rs 25 crore, up from Rs 4.2 crore a year ago. Its total assets were recorded at Rs 291.5 crore while current assets stood at Rs 186.5 crore.
According to TheKredible, The Sleep Company has raised a total of $105 million of funding till date, having Fireside Ventures and Premji Invest as its lead investors who own 21% and 25% of the company respectively.
The company will be keeping more than just a wary eye on competitors like Wakefit, that are headed towards a possible IPO and the kicker it will provide to their marketing focus. The category itself is almost unrecognizable today in terms of players, distribution channels and sheer variety of options for consumers when compared to even 5 years back. So far, that has ensured the whole pie expands, but it won't be long before the industry runs up against a wall too high to jump over. Be it replacement inertia or unorganised players selling same size mattresses at a 30% lower price point. A differentiator like its SmartGrid technology works for a very narrow segment of the market, if at all. Going offline is also expensive, leaving the Sleep Company with some very tough choices to make to reach profitability soon.