Video technology startup, VideoTap, founded by N Dilip Venkatraman (former CEO of CNN-IBN) and Savvy Dilip (former Group CMO of ITV Network), has announced that it has been awarded seven patents by U.S. Patent and Trademark Office for its dynamic, adaptive, real time and non-linear video streaming technology.
VideoTap helps video content producers across genres like marketing, e-learning, news, sports, e-commerce and advertising, to increase engagement, within the video itself and achieve higher ROI. Besides providing in-video consumer behaviour analytics, it offers its platform to customers on a SaaS model.
