Nail care brand Nailinit raises pre-seed round

Nail care brand Nailinit has raised Rs 2.5-3 crore in a pre-seed funding round co-led by Gruhas Collective Consumer Fund (GCCF) and Marsshot VC along with participation from other angel investors such as Razorpay co-founder Shashank Kumar, Arjit Johri, Yash Jain, Karan Jindal, Jivraj Singh Sachar, Nishank Jain, Yashvardhan Kanoi, Ashwarya Garg, Phot.AI founder Venus Dhuria, and Amishi Parasrampuria. 

The fresh funds will be utilised to expand distribution across quick commerce and D2C channels, strengthen community-led brand building, and accelerate product innovation in the nail care category, Nailinit said in a press release.

Founded by Tanishq Ambegaokar and Shubham Singhal, nailinit is building a modern consumer brand in a category that remains high-frequency but under-branded in India. The brand operates at the intersection of beauty, self-expression, and community, with an approach that goes beyond products to include experiences and culture-led engagement. 

Nailinit said that the brand operates at the intersection of beauty, self-expression, and community, with an approach that goes beyond products to include experiences and culture-led engagement. 

The brand claims that it has built early traction across quick commerce platforms such as Zepto and Blinkit, with an upcoming launch on Instamart, and is also available on Amazon, strengthening its omnichannel presence.

Nailinit weeds out the hassle of time-intensive salon visits through a content-native, community-led approach, with early traction across quick commerce and D2C platforms. It plans to scale thoughtfully while continuing to invest in culture, community, and category creation.