Mental health and wellness platform GoodLives has secured Rs 1.1 crore in a pre-seed funding round from IIM Lucknow, Rabindranath Tagore University (RNTU), and other investors such as Anupreet Singh, Deepak Motwani, Abhishek Hota, and Build3.
The proceeds will be utilized to expand its reach and elevate offerings, improve the platform's features and functionality, broaden its activities, and enter new markets, GoodLives said in a press release.
Co-founded in 2022 by Sakshi Shah and Lawrance Bamania, GoodLives is an AI-driven mental health and wellness platform that aims to make mental health support accessible, impactful, and personalized. The platform bridges the gap between professional therapy and everyday well-being through a unique blend of AI-powered DIY exercises and expert-led interventions.
According to the Gurugram-based company, with the help of AI-powered do-it-yourself workouts and expert therapy, the platform offers individualized and effective holistic health solutions. It aims to focus on large and mid-sized corporations and aspires to enhance employee engagement and well-being through tailored programs.
GoodLives says it has already raised awareness of mental health issues among more than 5 million people. Notably, the business has started a LinkedIn campaign to de-stigmatize discussions around mental health and claims to have received significant praise for its creative awareness-raising strategy.