Haircare brand &Done raises Rs 6.5 Cr led by All In Capital

Indian professional haircare brand &Done has raised Rs 6.5 crore (around $780K) in a pre-seed funding round led by All In Capital, with participation from M.G. Investments and several angel investors. 

The funds will be used to expand the team, accelerate product development, and strengthen the salon and D2C presence across India.

Founded in 2025 by Saumya Yadav and Atit Jain, &Done is developing science-backed, professional-grade haircare crafted specifically for Indian hair and climate.

The brand follows a hybrid salon-distribution and direct-to-consumer model, currently partnering with 1,500 stylists across over 300 premium salons in tier-I cities. Its shampoo and conditioner lines are positioned as high-performance formulations designed for heat-styled and chemically treated Indian hair.

As per market research, India’s haircare market, valued at $3.8 billion in 2024, is projected to reach $6 billion by 2030, offering a growing opportunity for domestic, high-performance brands like &Done.