Fashion brand Outzidr raises $3.1 Mn led by RTP Global

Outzidr, a fashion brand built for Gen Z women, has raised Rs 27 crore (around $3.1 million) in a pre-Series A round led by RTP Global along with participation from existing investor Stellaris Venture Partners.

The Bengaluru-based startup had previously raised Rs 30 crore (around $3.5 million) in a seed round led by Stellaris Venture Partners with participation from a group of strategic angels.

The proceeds will be utilized for the next phase of growth, including the launch of its first exclusive offline store by March 2026 and expansion of its design, operations, and technology teams, Outzidr said in a press release.

Co-founded in 2024 by Nirmal Jain, Mani Kant Mani and Justin Mario, Outzidr is a digital-first fashion brand offering on-trend western wear for Indian women aged 18–28. The brand caters to the modern woman for every occasion such as  brunches, date nights, music gigs, college fests, airport runs, or spontaneous weekend getaways.

Outzidr’s test and scale model allows it to pilot small batches and double down on bestsellers. The brand states that it launches up to 2,000 new styles every month, or 500 every week, through its own D2C platform and leading marketplaces like Ajio, Myntra, and Nykaa Fashion.

“Outzidr represents the energy of a new generation — fast-paced, fresh, and fearless,” said Nirmal Jain, Co-founder and CEO of Outzidr. “We’re building a brand that listens, learns, and reacts in real time. This fundraiser is a strong validation of our mission to become the everyday fashion choice for Gen Z women — and of the incredible team and opportunity we’re building for.”

According to market research, India’s fast fashion market is currently valued at around $10 billion and is projected to surge to over $50 billion by FY 31, growing at a ~30% CAGR.

In just five months, the brand claims to have gained more than 100,000 customers, achieved retention rates of 1.5x and introduced over 8,000 styles on its website. It primarily competes with the other notable players in this space such as NEWME, Zudio, and Style Union.