ExtraMile Play raises $500K in seed round led by GSF

Gamified employee engagement platform ExtraMile Play has raised approximately $500K in a seed funding round led by GSF along with participation from Mount Judi Ventures, GrowthSense and Growth91.

The Mumbai-based company had previously raised 80 lakhs in an angel funding round from Chirag Shah, Rahil Bhansali, Animesh Kumar, and 1SmallStep.

The proceeds  will be channeled towards product innovation, technology upgrades, and expanding into new enterprise verticals and global markets,  ExtraMile Play said in a press release.

Founded in 2011 by Pooja Bajaj, ExtraMile Play specializes in employee engagement services that provides a B2B SaaS platform with a library of more than 180 digital and virtual activities designed to build stronger, more connected teams through behavioral science and gamification. The company offers solutions for remote, hybrid, and in-office teams to foster a happier and more engaged workplace culture, serving clients across India and globally. 

ExtraMile Play aims to make workplaces more human and connected through AI-driven, gamified experiences that enhance engagement, learning, and wellbeing. The platform enables enterprises to build consistent and measurable engagement programs that align play, purpose, and productivity.

Over the past year, ExtraMile Play claims to have partnered with over 100 enterprises across BFSI, Retail, Pharma, Consulting, and IT sectors, engaging more than 1.5 lakh employees through its platform. The company has also introduced new product lines focused on learning games, DEI, and wellbeing. The platform’s notable clients are Motilal Oswal, EY, Cipla, Aditya Birla Capital, Edelweiss, and Nexus Malls.