Exclusive: Former Acko executive’s startup Optimize in talks to raise $3 Mn

Early stage fintech startup Optimize is in talks to raise a pre seed round of around $2- 3 million, according to sources aware of the matter.

“Optimize has attracted strong interest from several angel investors, with term sheets currently under discussion,” said one of the sources aware of the deal. “A couple of institutional investors are also likely to participate.”

Founded by Sanjay Bharti, a former senior director of Acko’s EV vertical, Optimize enables Indian homeowners to make automated micro prepayments toward their home loans. Users can make small daily, weekly, or monthly payments starting from Rs 10 to reduce their total interest outgo and loan tenure.

The platform connects with banks and lenders, offering real time tracking and insights on repayment progress. The model taps into a large market of borrowers looking for easier ways to manage debt.

As per sources, Optimize plans to announce its launch soon. “The platform is expected to go live in the coming weeks and the fresh funds will be used for marketing and technology integration with banks,” the source said.

Bharti declined to comment on the story.

Bharti became part of Acko following the acquisition of his online car buying startup, VLer Technology, by the insurtech firm. After moving on from Acko in April 2023, he joined Credit Dharma as Chief Business Officer, managing business operations and growth across online and offline platforms