EaseMyTrip expands into real estate, hospitality, and lifestyle with Rs 514 Cr of stake purchases

Online travel platform EaseMyTrip has announced five back-to-back investment deals worth Rs 514 crore, marking its biggest diversification push beyond travel and ticketing, as per the regulatory filings.

The company will fully acquire AB Finance Private Limited, while picking up minority stakes in Three Falcons Notting Hill, Javaphile Hospitality, Levo Beauty, and SSL Nirvana Grand Golf Developers. All transactions will be executed through a share swap, with EaseMyTrip issuing new equity shares on a preferential basis instead of paying cash.

According to the company’s filing, EaseMyTrip has entered into definitive agreements to acquire a 100% stake in AB Finance, 50% in Three Falcons, and 49% each in Javaphile, Levo, and Nirvana. The combined value of these investments stands at Rs 514 crore, 

The largest among the five deals is the Rs 194 crore acquisition of AB Finance. EaseMyTrip said the purchase will help augment its business expansion and operational requirements. In another key move, the company is investing Rs 175 crore to buy a 50% stake in Three Falcons, a London-based hospitality venture that runs the boutique hotel The Knight of Notting Hill.

The remaining three deals involve smaller but strategic equity infusions. EaseMyTrip will invest Rs 19.6 crore in Javaphile Hospitality, which operates in the cafe and fine-dining space; Rs 24.5 crore in Levo Beauty, which runs salons, spas and wellness centres in Gurugram; and Rs 100.5 crore in SSL Nirvana Grand Golf Developers, a real estate venture.

EaseMyTrip said these deals are part of its plan to drive inorganic growth and portfolio diversification as it continues to build a broader ecosystem around travel, hospitality, and lifestyle experiences. All five transactions are subject to shareholder and regulatory approvals and are expected to be completed over the next three to four months.

The company also announced a change of its senior officials, in which Sankalp Kaul was appointed as Chief Technology Officer (CTO) of the Company , replacing Naimish Sinha and Manmeet Ahluwalia was appointed as Chief Marketing Officer (CMO) of the company.