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CliMarTech (climate + marketing technology) company Climaty AI has raised $2 million in a funding round led by Turbostart along with participation from other angel investors.
The proceeds will be utilized to accelerate its Agentic AI ecosystem and expand globally, delivering carbon-conscious marketing solutions to brands and agencies, Climaty AI said in a press release.
Launched in 2025 by Neel Pandya, Climaty AI helps brands and agencies measure the carbon impact of media, optimize campaigns with Programmatic+ intelligence, and offset emissions responsibly.
As per market research, the global advertising spend has crossed $1 trillion. However, nearly 37% is lost to ineffective targeting, weak creative, and duplication. Climaty AI addresses these inefficiencies with their Agentic AI ecosystem, a self-optimizing marketing infrastructure that learns continuously, adapts to goals in real time, and orchestrates campaigns end-to-end with human oversight built in.
Climaty’s four Agentic AI-powered media agents — Campaign Builder, Creator, Optimizer, and Analytics — are designed to transform the way the industry works by removing manual inefficiencies, giving back media planners their valuable time to focus on strategy, and enabling agencies to deliver faster, more precise outcomes.
The startup has shown early traction with a pilot for Opella, enhancing marketing efficiency while minimizing carbon footprint. Its solutions have been tested successfully across edtech, consumer healthcare, automotive, and CPG sectors, highlighting relevance across diverse marketing environments.
Climaty AI plans to advance its proprietary Agentic AI tech stack and expand its footprint across APAC, EMEA, the UK, and North America, where demand for sustainable and high-performance marketing is surging.