PhysicsWallah enters yoga and wellness, raises stake in Kamya Yoga & Wellness

Edtech major PhysicsWallah (PW) has forayed into the yoga and wellness segment by increasing its stake in Kay Lifestyle and Wellness Private Limited (Kamya Yoga & Wellness), according to regulatory disclosures filed with stock exchanges.

In an exchange filing dated February 5, PW board has approved the second tranche of investment in Kay Lifestyle, involving the subscription of 300 Series Seed Compulsorily Convertible Preference Shares (CCPS). The investment, valued at Rs 1.5 crore, increases PW’s shareholding in the wellness company to 41.18% on a fully diluted basis.

PW had entered into a shareholders’ agreement (SHA) and share subscription agreement (SSA) with Kay Lifestyle and its shareholders on April 15, 2025, under which it committed to invest in the company in multiple tranches. The edtech firm had completed the first tranche earlier, acquiring 1 equity share and 399 Series Seed CCPS.

Under the terms of the agreements, PW can subscribe to up to 999 CCPS, potentially taking its ownership in Kay Lifestyle to 50% on a fully diluted basis, subject to the fulfilment of agreed conditions.

Founded in January 2025, Kay Lifestyle and Wellness operates in the health, fitness and wellness space, offering services across yoga, meditation, nutrition and related wellness programmes. The company reported a turnover of Rs 1.17 crore for the period ended December 31, 2025, according to the disclosure.

The investment appears to be largely non-strategic, aimed at leveraging Physics Wallah’s existing technology and infrastructure to build a community-led ecosystem, while also aligning with its broader intent to back women-led entrepreneurship.

The move signals PW’s push beyond its core edtech business, as the company explores adjacent consumer-focused segments following its public market debut. PW said it expects to complete the proposed investment within one year, in line with timelines outlined in the agreements.