Petcare startup Supertails raises $30 Mn led by Venturi Partners

Petcare startup Supertails has raised $30 million in a funding round led by Venturi Partners. The round also saw participation from Nippon India Alternative Investments, Titan Capital Winners Fund, and existing investors including Fireside Ventures, RPSG Capital Ventures, Sauce VC, and Saama Capital.

The proceeds will be used to expand its clinic network, scale at-home services, strengthen fulfillment infrastructure, and enhance personalisation across its platform as it grows across urban India.

According to Entrackr’s estimates, Supertails is valued at around $130 million on a post-money basis.

Founded in 2021 by Varun Sadana, Aman Tekriwal, and Vineet Khanna, Supertails caters to the evolving needs of pet parents through its customised offerings. The Supertails app offers a wide range of pet food, treats, accessories, and other essentials, positioning the company as a full-stack digital platform for pet care and parenting solutions.

Supertails has also rolled out at-home veterinary services covering consultations, vaccinations, and preventive care. In addition, the startup operates quick delivery services in Bengaluru, offering more than 30,000 pet care products, including pharmacy items, and plans to expand rapid delivery to its top cities.

Beyond services, Supertails has expanded into categories such as fresh pet meals and essentials, and has onboarded over 500 brands on its platform. The company has built a nationwide network of more than 100 veterinarians, including specialists and tele-vets.

To date, the company has raised around $51 million, including its $15 million Series B round. Prior to that, Supertails raised $10 million in its Series A round and $2.6 million in seed funding.

Supertails’ revenue increased to Rs 108.26 crore in FY25 from Rs 64.63 crore in FY24. The company reported a loss of Rs 52.47 crore in FY25, compared to a loss of Rs 41.13 crore in FY24.