Handpickd raises $15 Mn from Bertelsmann and Titan Capital Winners Fund

Handpickd, which calls itself India’s first zero stock fresh commerce startup, has raised 15 million dollars in a Series A round led by Bertelsmann India Investments, with participation from Titan Capital Winners Fund and existing backers.

The startup will use the capital to strengthen its talent pool, expand serviceability in existing geographies, and create technology for further optimizing its supply chain, Hanpickd said in a press release. 

Entrackr exclusively reported about the company’s Seed funding in June this year.

Founded in 2024 by Anant Goel, co-founder of Milkbasket, along with Nitin Gupta and Sahil Madan, Handpickd operates as a zero inventory platform without warehouses or dark stores. The company does not forecast sales. It collects orders from customers, procures the required quantity directly from farmers, and delivers to customers in the morning.

It currently serves households in Gurugram, Noida, and Bengaluru.

According to the company, the process from purchase to delivery is accomplished in under 6-7 hours, using advanced JIT processes, eliminating the need for any storage.

“It's a mandi at your doorstep! Huge variety, freshest produce, and freedom to pick what you want. For the first time, customers are able to buy 'achchi waali' phal-sabzi, the way they like it, from the comfort of their home. And we are humbled by the customer love that Handpickd has garnered over the last few months,” said Anant Goel, founder and CEO of Handpickd.

Goel added that the absence of warehouses and dark stores allows Handpickd to match demand with supply and cut wastage while staying profitable.

Handpickd’s $15 million fundraise comes as a major booster for the segment which saw multiple shutdowns even after a decent fundraise. For context, Otipy, Fraazo and Deep Rooted shut their operations after raising $49 million, $61 million and $20 million respectively. Meanwhile, another startup in the segment, Pluckk is set to raise $10 million. Entrackr exclsuievly reported the development in March.