Apna launches AI Calling Agent to cut hiring time by half

Jobs and career platform Apna.co has launched multilingual AI Calling Agent, a tool designed to automate interviews and slash hiring timelines by nearly 50%. 

Built on the company’s proprietary Agentic-AI stack called Blue Machines, the product automatically initiates voice interviews the moment a job is posted and can run over 10,000 conversations in parallel across Hindi, English, and regional languages. 

Apna claims that the system achieves over 80% connection rates, compared to the 30% seen in manual calling. Recruiters also receive instant transcripts, audio highlights, and AI-generated shortlists on their dashboards.

The launch follows Apna’s growing push into AI-driven hiring solutions. Earlier this year, the company introduced AI Job Prep, a candidate-facing mock interview platform that has already clocked 39 lakh minutes of engagement across 7.6 lakh simulated interviews. 

The tool offers resume-based, role-specific practice sessions using real interview data from more than 3,000 companies, including Google, Swiggy, and Microsoft, and has seen strong adoption among Gen Z users across both metros and tier-II cities.

"Recruiters spend countless hours chasing calls instead of meeting qualified candidates. That’s the gap we set out to bridge. By embedding our AI Calling Agent into every job post, we’re putting enterprise-grade automation into the hands of lakhs of MSMEs and enterprises across India.” — Nirmit Parikh, founder and CEO, Apna.co

Apna’s AI Calling Agent helps both large firms and small businesses by customizing interviews to job roles, asking questions, scoring answers instantly, and following up across calls, WhatsApp, and email. Together with its AI Job Prep tool, Apna is building a faster, tech-driven hiring system.