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LeadSquared, a customer relationship management (CRM) software provider for sales automation and marketing, reported a significant reduction in losses for the fiscal year ending March 2025. However, the company’s growth remained modest, with a 17% year-on-year increase.
The company’s revenue from operations rose to Rs 326 crore in FY25 from Rs 279 crore in FY24, according to its financial statements sourced from the Registrar of Companies (RoC). For context, the Bengaluru-based firm had reported 9% year-on-year growth in revenue during FY24.
LeadSquared operates as a software as a Service (SaaS) platform, delivering comprehensive solutions for sales, marketing, and onboarding automation. The company also recorded Rs 40 crore as other income, taking its total income to Rs 366 crore in FY25 from Rs 325 crore in FY24.
Employee benefit expenses, which form 61.5% of its total expenditure , fell 8.5% to Rs 280 crore in FY25 from Rs 306 crore in FY24. Data centre costs rose slightly by 6.5% to Rs 82 crore, while advertising and promotional expenses increased 38.5% to Rs 18 crore during the year.
Overall, the company managed to reduce its total expenses by 6.4% to Rs 455 crore in FY25 from Rs 486 crore in FY24. For a more detailed expense breakup, head to TheKredible.
With increased scale and cut in expenses, the company reduced its losses by 45% to Rs 89 crore in FY25 from Rs 162 crore in FY24. Its ROCE and EBITDA margin stood at -24.18% and -34.05%, respectively.
On a unit level, LeadSquared spent Rs 1.40 to earn a rupee of operating revenue during FY25, compared to Rs 1.74 in FY24.
LeadSquared’s cash and bank balances stood at Rs 362 crore in FY25, down from Rs 423 crore a year earlier, while its current assets stood at Rs 565 crore. According to TheKredible, LeadSquared has raised a total of $205 million of funding till date, having WestBridge Capital and Gaja Capital as its lead investors.