Exclusive: Sneaker brand Gully Labs kicks off Series A round

Sneaker brand Gully Labs has raised Rs 26.5 crore ($3 million) in its Series A round, led by Saama Capital, with participation from seed round investor Zeropearl and other individual investors.

The board at Gully Labs has passed a resolution to issue 10 equity shares and 31,925 Series A compulsorily convertible preference shares (CCPS) at an issue price of Rs 8,301 per share, aiming to raise Rs 26.50 crore, as per its regulatory filing with the Registrar of Companies (RoC).

Saama Capital led the round with an investment of Rs 22.6 crore, while seed-stage backer Zeropearl followed with Rs 3.5 crore. The round also saw participation from Teppan (Rs 20 lakh), Unacademy co-founder Roman Saini (Rs 10 lakh), Edelweiss Mutual Fund MD and CEO Radhika Gupta (Rs 10 lakh), and angel investor Aditya Bhalla (Rs 4 lakh).

According to the filings, the fresh funds will be utilised for business expansion and other corporate purposes. As per Entrackr’sestimates, Gully Labs is valued at around Rs 147 crore ($16.25 million) on a post-money basis.

Following the fresh allotment, Saama Capital VI LP has emerged as the largest shareholder with a 15.40% stake, while Zeropearl Fund holds 10.21%. Before this round, the company had secured around $1 million in seed capital in June last year.

Co-founded in 2023 by Arjun Singh and Animesh Mishra, Gully Labs operates a direct-to-consumer footwear brand focused on sneakers inspired by Indian street culture. The company designs and manufactures its products in-house and primarily sells through its own website.

Gully Labs is yet to file its FY25 financial results. The company competes with players such as Comet, which raised $5 million in 2024, Neemans, which has recently kicked off fresh fundraising, as well as Solethreads, Zeesh, and others.