Gut wellness brand Lifechart raises $500K in seed round

Lifechart, a gut wellness brand, has successfully raised $500,000 in a seed funding round. Prajay Advisors LLP contributed $250,000, while the remaining amount came from Agility Ventures, Expert Dojo, and a group of angel investors, including Ahana Gautam, Nitish Mittersain, Sarath Sura, and Marwari Angels, through convertible instruments.

Previously, Lifechart secured $200,000 in a pre-seed round in 2022 from Expert Dojo and Nazara Technologies' Nitish Mittersain.

The new funding will enhance Lifechart's AI capabilities, launch proprietary diagnostic solutions, and develop a brand focused on tier 1 cities, the company said in a press release.

Co-founded in 2022 by Mukul Shah and Mansi Sharma, Lifechart aims to tackle the increasing gut health issues in India by offering AI-driven predictive technology and products created by BAMS and BHMS doctors.

The brand plans to introduce plant-based microbiome-focused products and comprehensive wellness kits targeting common gut issues like constipation, fatty liver, piles, gas, and acidity. 

With market research indicating the global gut health market could reach $18 billion by 2025-26, Lifechart’s initiatives position it to capture a significant share. Their predictive AI model aims to tailor services based on demographic and regional health patterns, having already impacted over 250,000 customers primarily in tier II, III, and IV cities.