Cashfree Payments appoints Nitin Pulyani as product head and Sr VP

State Bank of India-backed online payments processor and aggregator Cashfree has appointed  Nitin Pulyani as head of product and senior vice president.

In this new role, Pilyani will spearhead product innovation and develop strategic growth initiatives for Cashfree Payments. He will oversee product development, drive innovation and ensure delivery of products and solutions that cater to the evolving needs of businesses both in India and globally.

Pulyani has extensive fintech experience leading product vision and strategy at brands like PhonePe and Jupiter. With over two decades of building and launching products that delight millions of customers, he has developed innovative product strategies, driven revenue growth and built high-performing teams in companies like Ola, NeoGrowth, and TaxiForSure.

This appointment follows the recent hiring of Harsh Gupta as chief revenue officer. 

Recently, Cashfree announced that Secure ID- it’s end-to-end solution for identity verification, risk assessment, and fraud prevention has crossed over 100 crore verifications and has prevented fraud worth Rs 50 crore for businesses.

According to the data intelligence platform, TheKredible, Cashfree’s revenue from operations grew to Rs 614 crore in the fiscal year ending March 2023 from Rs 350 crore in FY22.

The Bengaluru-based firm offers a bouquet of payment services to merchants such as payment collection services, auto collect, recurring payments, and verification services to banks.