Extended reality (XR) startup Metadome.ai (formerly Adloid) has raised $6.5 million in Series A funding in an equity and debt round led by Siana Capita and existing investor Chiratae Ventures. New investors Alteria Capital, 3to-1 Capital, and Manish Choksi’s family office also joined the new round.
The company plans to use the investment to expand its business to new regions and develop capabilities to provide advanced XR technologies merged with advancements in AI, Metadome.ai said in a press release.
With this backing, Metadome.ai aims to strengthen its presence in the US, SE Asia, and the Middle East regions.
In December 2021, the Gurugram-based startup raised $4 million in its pre-Series A round led by Chiratae.
Founded in 2016 by Kanav Singla, Shorya Mahajan and Kartik Kanaujia, Metadome specializes in sales enablement using virtual reality (VR) and augmented reality (AR) solutions in home decor, e-commerce, and mobility. It works with Hewlett Packard (HP), Tata Motors, Hero MotoCorp, Asian Paints, and others.
Since its inception, Metadome.ai has been growing organically and its customer base has more than doubled since last year, said the firm in the release.
Recently, Metadome partnered with Hippo Homes to introduce a virtual reality experience at its new store in Greater Noida where customers can explore home improvement solutions.
According to Statista, the XR industry has been managing significant interest from investors globally. As per the report, the space attracted an investment of $1.9 billion, outlining the importance of 3D, AR, and VR in improving the customer buying and post-sales cycle.
The company is also part of NVIDIA’s Inception and Google Startup programs. SmartVizX, Liminal, Embright Infotech, Scapic, and GMetri are some of the emerging companies from the extended reality space in India.