Edtech platform Kreedo has raised $4 million in Series A funding round co-led by Singapore-based Heritas Capital and existing investor UBS Optimus Foundation. The round also saw participation from other existing investors such as Gray Matters Capital, 1Crowd, The Chennai Angels, The Joka Angel Network and others.
The proceeds will be used to enhance product offerings and expand into new geographies in India, Kreedo said in a press release.
Co-founded in 2012 by Mridula Shridhar and VK Manikandan, Kreedo partners with affordable private schools and preschools and aims to transform the way learning is delivered in early years. Its unique 6T learning framework is an innovative model centered on the Kreedo Activity Labs which offers a structured environment for play-based learning.
According to Kreedo, it currently caters to children in the age group of 3 to 8 years (Nursery to Grade 2), in line with play-based guidelines prescribed in the NEP 2020 for the foundational stage of learning. The platform offers a comprehensive solution that empowers and supports schools to significantly improve learning outcomes.
Kreedo says that it is solving this problem at scale by integrating play as the primary form of learning in its partner schools in the foundation years. Over the last two years, Kreedo also says that it has seen significant growth, doubling its revenue, expanding its reach from 700 to 1,700 schools/ pre-schools and increased the number of children benefiting from its programs from 55,000 to more than 1,40,000
Kreedo intends to extend its product offerings moving upwards to grades 3-5, and enhance Practico, a digital home learning platform. The platform will also be scaling a specialized pre-primary teacher training franchise program that will create a pool of job-ready qualified teachers for its partner schools as well as the early education market in general.