Exclusive: Mitron TV, TrainMan co-founders set to launch AI startup Callmatic

Shivank Agarwal, co-founder and former chief executive of short video app Mitron TV, and Mohd Amir, ex co-founder of online train ticket booking and information platform — TrainMan, have teamed up to launch a conversation AI startup Callmatic, sources told Entrackr.

Agarwal and Amir’s new startup Callmatic is a conversational AI startup which automates management of inbound and outbound calls to provide lead qualification and scalable customer outreach.

As per the company’s website, it offers solutions for recruitment, sales, healthcare and customer support leveraging generative AI technology.

Before incorporating Callmatic, Amir was senior engineering manager at Microsoft while he was associated with TrainMan as co-founder between October 2013 and March 2019. Last year, Goodwater Capital-backed TrainMan was acquired by Adani Digital Labs.

Callmatic has also roped in more than a dozen angel investors who put in $100,000 (Rs 83.8 lakh) in the company. Abhishek Agarwal, Nilesh Ukey, Sumit Gupta, Abhishek Jain, Karan Attri, Kush Mishra, Manasi Jain, Naresh Kumar, Naveen Bansal, Rahul Kumar Sahu, Vineet Chirania, Gaurav Nemade, Gunjan Sharma have invested the aforementioned sum in the Bengaluru-based startup, as per its data sourced from the RoC.

It’s worth noting that Mitron TV was in talks with vernacular microblogging platform Koo for acquisition. Koo, which recently shut down its operations, also invested Rs 28.17 crore in Mitron TV through share swap deal. Entrackr exclusively reported this in June 2022.

It appears that Mitron TV silently shut down its operations in mid-2022 after the failed deal with Koo. The app was one of the handful of companies which capitalized the void created after a ban of TikTok in India. Agarwal’s LinkedIn profile also reflects that he continued with the company until September 2022. Mitron TV’s other co-founder Anish Khandelwal rejoined MakeMyTrip in April 2022.