Premium renewed smartphones brand ControlZ has raised $3 million in its seed round co-led by 9 Unicorn and Venture Catalysts. This funding is a combination of debt and equity.
The proceeds will be used to further fortify its automation while moving towards advanced testing labs on par with OEMs to ensure just like new smartphones in the pre-owned category.
Founded by Yug Bhatia, ControlZ specializes in the component-level renewal of pre-owned devices, providing consumers new experiences.
The startup focuses on increasing life cycle of devices and ultimately reducing the carbon footprint of smartphone manufacturing, which is believed to be over 85-95% of a device's annual carbon footprint.
The firm claims to increase the phone's lifecycle to the longest and thereby trying to reduce the environmental impact of manufacturing new devices.