InPrime raises $3 Mn led by Matrix Partners India

NBFC InPrime Finserv has raised $3 million in a Series A round led by Matrix Partners India with participation from existing backers InfoEdge Ventures, Titan Capital, and Kettleborough VC. 

In November last year, InPrime had raised $1.45 million in a seed round led by InfoEdge Ventures, Titan Capital, Kettleborough VC and other marquee investors.

The proceeds will be used to expand the firm’s geographical presence, grow the team across risk, engineering, analytics and sales, develop digital channels and credit scoring models and expand its loan portfolio.

Founded by Rajat Singh, Manish Raj, and Sneh Thakur, InPrime integrates digital footprints from credit bureaus, bank accounts and other sources, along with comprehensive on-field assessments. This enables a precise evaluation of customers' needs, financial capacity, creditworthiness, and risk profiles. 

The Bengaluru-based brand adopts a hybrid lending approach, blending traditional and modern practices centered on data, digital, technology, and innovation to generate financial and non-financial value.

Matrix Partners India’s portfolio companies include Razorpay, Five Star Business Finance, OneCard, Ola, Ola Electric, Dailyhunt, OfBusiness, Oxyzo, Captain Fresh, Country Delight, among others.  In June 2022, Matrix Partners India disclosed that it will raise $450 million as part of its fourth fund to back emerging startups in the country.