E-commerce platform BuyEazzy has raised $4.25 million in its Series A round led by Info Edge Ventures with participation from existing Pg investors Incubate Fund Asia and M Venture Partners.
This latest round of funding will be instrumental in supporting the company’s expansion, team building and product enhancement efforts, said BuyEazzy in a press release.
The Mysore-based startup’s last fundraise was $1 million in August 2022.
BuyEazzy is currently operational in 10 tier II, III cities in Karnataka and Tamil Nadu, and plans to reach over 40 cities in the near future.
Founded in May 2021 by Rahul Aggarwal and Hariher B, BuyEazzy offers a convenient online shopping experience with access to a wide assortment, competitive prices, and reliable delivery.
It caters to consumers’ unfulfilled beauty and wellness needs in tier II and beyond cities, where access to a wide assortment of beauty products is limited.