Airbook simplifies generating insights from complex data sources


Mumbai-based Airbook aims to address a common challenge faced by numerous firms: extracting actionable insights from information collected by both data teams and non-data teams, such as those in business or sales. The platform seeks to establish interoperability between these teams. In scenarios where business teams opt for a no-code approach, data analysts may prefer SQL, while data scientists may choose R/Python. Unfortunately, crucial context surrounding the data, often shared through emails or Slack, tends to be lost in transit.

Established in 2021 by Hoshang Mehta and Vishal Bajaj, Airbook aspires to provide users with a Notion-like experience. The platform achieves this by offering a comprehensive solution capable of integrating over 150 data sources, spanning business applications, databases, and data warehouses.



We spoke to the company co-founder and CEO Mehta to learn more about Airbook, its operation, and future plans. Here are the edited excerpts.

How did you come up with this idea? 

The genesis of Airbook was born out of our own frustrations while working in data teams. We often grappled with the complexity and inaccessibility of data analysis tools. For Indian consumers, particularly, Airbook stands out due to its ease of use and versatility. It caters to a market where there’s a growing demand for user-friendly, efficient data analysis tools that don’t require deep technical expertise.

Please explain your business model, and plans to further evolve. 

Airbook operates on a subscription-based model, offering different tiers to cater to various user needs, from individual professionals to large enterprises. Our revenue primarily comes from these subscriptions. Moving forward, we plan to introduce more advanced features, expand our data source integrations, and enhance collaborative tools to cater to a broader market.

What are the next set of product features and business targets for you?

In the pipeline, we have features like advanced predictive analytics, more robust AI-driven insights, and enhanced data visualization tools. In addition, we are going to empower users to create their own data apps on Airbook that can be published to business teams for a variety of use-cases. We’re also looking into expanding our integration capabilities to include more niche and industry-specific data sources.

And our immediate business targets are:

User Growth: Expanding our user base, particularly within B2B and B2C data-driven organizations. 

Product Enhancement: Continuously improving the user experience and adding new features.

Market Penetration: Establishing a stronger presence in key markets, especially among startups and medium sized enterprises.

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