Vaaree raises $4Mn in seed round led by Peak XV’s Surge

Vaaree, a home furnishings, decor, and accessories marketplace, has raised $4 million in seed funding led by Surge, Peak XV Partners’ rapid scale-up program. The round also saw participation from PeerCapital, All In Capital, and Better Capital. 

The new funding will ramp up investments in hiring and enhancing the user experience for its online platform, Vaaree said in a press release.

Founded in February 2022 by Garima Luthra, Pranav Arora, and Varun Vohra, Vaaree carries products from certified, individually vetted manufacturers that have undergone stringent testing for quality assurance.

The company launched its first retail store in Bengaluru, Forum South Bangalore Mall, this October. With over 2,000 products ranging from kitchenware for home cooks to comfort-guaranteed bedding, the store boasts offerings that are fit for both fun and functionality. 

Within a year of launching its online operations in May 2022, Vaaree’s offering claims to have grown to over 20,000 products, and has delivered more than 150,000 products to homes across India. 

The firm had raised a pre-seed round in early 2022, backed by marquee angels such as Kunal Shah, Arjun Vaidya, Vineeta Singh, Ghazal Alagh, Varun Dua, Manish Dugar, Anjali Bansal, Suhail Sameer, Prabhu Rangarajan, Mohan K, Ruchi Deepak and many more.

Vaaree was a part of the eighth cohort of Surge.