Consumer fitness brands Cube Club has raised $1.1 million in its seed funding round from Harsh Jain of Dream11, Salgaocar Family Office, Siddharth Ladsariya of Everest Fleet and Rajeev Sahney of New Vernon Capital.
Cube Club has also launched its fitness app Dopamine that offers challenges, influencer content and rewards for their fitness achievements. According to the company, Dopamine will use Artificial intelligence to provide personalized recommendations, track progress, offer insights based on their preferences, and enhance their user experience.
Co-founded by Pratik Agarwal, Siddhesh Ghuge, and Yash Thakur, Dopamine focuses on connecting fitness enthusiasts around the world, amplifying their motivation and engagement levels.
It will act as an exclusive Cube Club community that will focus primarily on connecting fitness enthusiasts. The app will also provide a platform for fitness experts to showcase their offerings.