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Lenskart’s Neso Brands leads $4 Mn round in Paris-based Le Petit Lunetier


Paris-based omnichannel eyewear brand Le Petit Lunetier has raised $4 million led by Neso Brands which is a subsidiary of eyewear firm Lenskart.

The company plans to use the funds to accelerate its retail expansion and make its presence in Europe, as well as introduce the brand to Lenskart’s core markets in Asia and in the Middle East.

Bjorn Bergstrom, CEO of Neso Brands, and Peyush Bansal, CEO of the LensKart Group, will join Le Petit Lunetier’s board of directors. Neso Brands will be making similar investments in other European brands, which will be brought to India and South East Asia through Lenskart.

Co-founded in 2015 by  Jérémie Encaoua and optician Elie Attias, Le Petit Lunetier has a strong online presence in addition to its brick-and-mortar offerings. The brand operates 16 stores in France, including its new Paris store, and has experienced strong growth in recent years.

In May 2022, Neso Brands raised over $100 million in one of the largest seed rounds for any startup. Its investors include KKR, Softbank, Alpha Wave Global and Temasek. 

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