Startup Rozana has raised $2.5 million in a funding round co-led by 3one4 Capital and Europe’s IEG-Investment Banking Group.
The round also saw participation from angel investors including Manisha Girotra, Board Member and CEO of Moelis, Prosus (formerly Nasper) and SK Jain, Co-Founder, Sequoia and Westbridge Capital.
The funds will primarily be used to strengthen the platform’s tech capabilities and further expand its presence in targeted geographies in the country, including Haryana, Uttar Pradesh, and Karnataka.
Rozana is a rural peer-to-peer commerce platform connecting sellers and buyers of products or services.
It enables micro entrepreneurs to give wider, innovative and competitive offerings to their end users. The entrepreneurs use the platform to onboard customers, share latest deals and help them place online orders, making last mile delivery efficient.
In nine months, the startup claims to have reached over four lakh households. It is targetting to onboard 30 crore users in the next 2-3 years.