New age content platform Social Swag has raised $3.5 million in a pre-Series A round led by IMEF and Unicorn India Ventures. Some other HNI’s who participated in the round are Vinay Agarwal, Ritesh Deshmukh, Raghu Subramanian, Edward Menezes, The Shekama Family Trust, and The Blume Founders Fund.
Started in 2020 by Rana Daggubatti, Social Swag has multiple verticals of its offering like masterclasses, live learning and personal shout outs etc. It runs on a subscription model giving unlimited access to the curated content on the platform.
Lara Dutta, Bhavish Aggarwal, Abhinav Bindra, Akshay Kumar, Vicky Ratnani, Avinash Gowarikar are some of the reputed names whose masterclasses are currently running on the platform.
The platform claims that it has been growing 40% m-o-m for the last 5 months.