SaaS startup Contlo raises $800K pre-seed round

Contlo, an AI-powered customer data and marketing platform for e-commerce and D2C brands, has raised $800K in its pre-seed round led by Better Capital. Titan Capital and other angels have also joined the round.

The funding proceeds will be used for hiring, doubling down on the product, and ramping up the go-to-market motion, said Contlo in a press release. 

Started by Ishaan Bhola and Mukunda NS, Contlo enables ecommerce stores and D2C brands to increase their sales, drive customer loyalty and retention using omnichannel customer engagement including email, text, push, Facebook, Google, Whatsapp and even physical direct mails. Contlo said that it is being used by over 500 ecommerce and D2C brands across the globe.

The platform also launched its app store which offers add ons and plugins that can be used by merchants to extend Contlo’s capabilities.