Instagram focused commerce startup WINDO has raised $500k in its seed round led by Unicorn India Ventures. The round saw participation from prominent angels such as Meena Ganesh, CEO of Portea, Aravind Sanka, CEO of Rapido, Srinivas Anumolu of GrowthStory and Vivek Bhargava, co-founder of ProfitWheel.
The Bengaluru-based startup will use the funds primarily for product development, enhancing customer experience, and launch in overseas markets.
Founded by Silus Reddy Chintapalli and Rakesh Vaddadi, WINDO helps small businesses and solopreneurs capitalise on consumers gathering on Instagram. The startup claims to build an online store for their users within two-minute and help them convert their Instagram page into an online store.
Users can also customize products from their feed, add price and stock and share the shop with their customers. According to the startup, it is targeting an ARR of $1 million in the next 12 months.