Before the launch of its e-commerce platform, Reliance is leaving no stone unturned to make it a place to shop for high-end brands. Reliance Brands has signed up with Armani’s sportswear brand EA7 and British labels All Saints and Kurt Geiger.
Reliance Brands, which has already started pulling out its brands from rival marketplaces, is planning to synergise its digital platform along with its offline stores to attract large suppliers and small stores. (Source)
