Togai, a business to business SaaS metering and pricing platform, has raised $3.1 million in a seed round led by Together Fund. The funding round also saw participation from BoldCap, Core91, and Prasanna Shankar.
The company plans to utilise the funds for product development and foray into new territories, Togai said in a press release.
Co-founded by Abhishek Rajagopal, Aravind Sriraman, and Tholkappiyan Velavan, Togai enables businesses to quickly implement any pricing change without engineering effort. With seamless integration into existing monetisation and quote-to-cash tools, Togai can help companies communicate, implement and analyse pricing changes effectively without manual effort.
According to Togai, it empowers businesses to roll out pricing changes within a matter of hours and it integrates with existing tools (CPQ, CRM, Billing, usage analytics, revenue recognition), providing total visibility and ensuring synchronisation across all systems and processes throughout any pricing update cycle.
The company’s B2B plug-and-play model is now open to public access. The Chennai-based startup claims that its monetisation marketplace, currently in beta, hosts over 10 apps and integrations, empowering users to visualise the flow, pinpoint leakages, and bridge the gaps in their entire quote-to-cash process. It also claims to have more than 300 users leveraging the product to automate their metered billing.
