SaaS platform Zocket has raised $3 million in its seed round led by Kalaari Capital, with participation from Kettleborough VC.
The company plans to use the proceeds to expand its product offering, improve brand building, bolster its team and launch its full-fledged AdTech solution to the SMBs.
Founded in 2021 by Karthik Venkateswaran, Nandha Kumar Ravi, Sundar Natesan, and Mukund Srivathsan, Zocket helps businesses launch their digital ads in less than 30 seconds. Their proprietary tech stack combines 150 variables to generate the best ad copy, visual design, and platform for any SMB. The algorithm generates a real-time visualization of any business’ social profile based on business category, location, intended target audience profile, expected spend, and other such parameters.
According to Zocket, its beta version has garnered 5,000 users within a week of its launch. Initially, the product was given on an invite-only basis to over 100 brands to run social media ads who have seen up to 4x to 6x return on ad spending.