Astrology platform InstaAstro has raised Rs 3.2 crore in a seed round led by Artha Venture Fund along with Ramakant Sharma’s LogX Ventures.
InstaAstro will utilize the funds for product development, marketing and add services like live astrologer session, remedies, e-pooja and e-commerce etc., to its platform.
Founded by Nitin Verma, InstaAstro is an internet-first platform that aims to bring astrologers, tarot card readers, numerologists, vastu experts from India on a single online platform, allowing users to meet authentic astrologers either on-call or through chat.
The application also provides a tracker for actionable remedies, guidance with a daily content feed and measures the user’s outcome with a ‘completion score’, enabling users to track their progress and participate in their improvement journey, which in turn leads to stickiness for InstaAstro.
The Noida-based startup claims to connect over 500 astrologers with 60,000 monthly customers, having over 30,000 monthly consultations translating to more than 350,000 minutes of monthly consultation. The platform’s monthly-recurring-revenues and users have grown 20x and ~25x, respectively, since February 2021.
