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Exclusive: Animall raises funds led by Rocketship VC; valuation crosses Rs 200 Cr


After raising its Series A round in November, Animall – a managed marketplace for cattle trading – has scored a fresh round led by Rocketship VC. This is the fourth funding round for the Bengaluru-based platform in the last 12 months.

Animall has allotted 18,271 Series A1 preference shares at an issue price of Rs 8,264.95 to raise Rs 15.1 crore, regulatory filings show. While Rocketship VC has infused Rs 14.6 crore, Avaana Capital’s founder Anjali Bansal has put in Rs 30 lakh. 

According to Fintrackr’s estimate, Animall has been valued at Rs 205-215 crore, post-money, in the fresh financing round.

Animall connects cattle buyers and sellers across three northern states of Haryana, Uttar Pradesh and Rajasthan, and claims to be the largest trading platform for pashus or cattle. It also enables dairy farmers to connect and engage with experts and doctors through its community.

Founded by Anurag Bisoyi, Libin Babu, Neetu Yadav and Sandeep Mahapatra, Animall had raised $6 million or Rs 44.45 crore in its Series A round led by Sequoia Capital. Omnivore Partners, Lets Venture Fund and a few angels also participated in the round.

Entrackr had exclusively reported about Animall’s Series A round in November.

The company had raised Rs 9.4 crore in a seed round led by Beenext in June last year. Pratilipi’s Gauri Kanekar and angel investor Rakesh Yadav backed Animall in its pre-seed round in March 2020. With the fresh infusion, the 18-month-old firm has raised close to Rs 70 crore in total funding.

Animall claims to have 4 million-plus app downloads since its inception in November 2019. It processed over 50,000 transactions in the month of January, as per a report by The Print. The company makes money through premium listing and commission (flat Rs 25) on online doctors’ consultations.

With the fading culture of offline cattle fairs, online platforms have been gaining grounds in the Hindi-speaking belt. Besides Animall, there are several other companies including Pashu Mall, Pashu Mela, Pashushala and Pahu Vyapar that have jumped to explore opportunities in the still-nascent cattle trading space. 

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