Google-backed task management app Dunzo is launching a bike-taxi service in Gurugram by the end of this month. Currently, it has been running a pilot in the millennium city. The company sees the service as an extension, complementary to its current business model.
Dunzo plans to leverage its existing fleet of bikers for pick and drop service. After running the pilot for a couple of weeks, the company will add bike-taxi service to the app-for-all in Gurugram, reports ET.
The consumer-facing logistics platform also plans to work with the government to operate on a larger scale. With the bike-taxi service, it would compete with behemoths such as UberMoto and Ola, and smaller players like Rapido and Baxi.
With a dedicated fleet, Dunzo currently claims to have road presence for about 20 hours a day. It simply eyes to capitalise the last mile mobility.
Recently, Dunzo had kicked-off operations in Gurugram. Users can request for virtual fulfilment of any job, such as grocery and food ordering, or movement of goods from one area to another, amongst many others.
With a chat based interface, it allows individuals to create a ‘to do list’ and collaborate with vendors to strike off the tasks from the list. Founded in 2015, the company’s task volumes primarily come from pickups and drops followed by buying and selling.
So far, the company has secured about $14.5 million risk capital across three rounds. Last month, it raked in $12.4 million in a Series B round led by Google.
Since Gurugram has been a hotbed for several hyperlocal startups and bike taxi services, Dunzo’s decision to start the last mile mobility from Gurugram seems logical.
Presently, Ola Bike and UberMoto dominate the segment across several cities including Gurugram. In future, it would be interesting to watch how Dunzo competes and excels in the bike-taxi segment with SoftBank-backed transportation giants.