San Francisco and Pune-based MindTickle, a sales readiness and enablement platform, has raised $27 million in a series-B round led by Canaan Partners. The funding round also saw participation from existing investors Accel Partners, New Enterprise Associates (NEA) and Qualcomm Ventures.
MindTickle offers a comprehensive, data-driven sales readiness platform for onboarding, micro-learning, skills development and coaching.
The company aims to utilize the funds to accelerate data-driven sales enablement.
“In today’s dynamic and highly competitive environment, companies need to prepare their sales teams like never before,” said Krishna Depura, co-founder and CEO, MindTickle.
He added that his comprehensive readiness platform enables companies to be at the forefront of sales excellence through its unique combination of gamification, automation, and a strong analytics framework for correlating learning and performance.
Joydeep Bhattacharyya, partner at Canaan Partners, who has joined MindTickle’s board of directors said that sales Readiness is the single most important metric that every public company CEO is paying attention to and the best predictor of future performance.
The company raised its seed funding of $1.8 million in 2014 by Moneta Ventures and Accel Partners. In November 2015, it raised Series A round of $12.5 million from Qualcomm Ventures, New Enterprise Associates and Accel Partners.
The client list of the company includes Symantec, Phillips, Micro Focus, DexCom, Ola, Cloudera, and Nutanix, which use the platform’s services to go to market faster, increase average deal sizes, and engage their teams in a learning experience.