Flipkart announces free loyalty plan ‘Flipkart Plus’ to fight Amazon Prime Jitendra Singh August 1, 2018 Flipkart, News, News & Analysis
Flipkart to roll out loyalty programme ‘Lock-In’: What happened to Flipkart First? Jai Vardhan June 21, 2018 Flipkart, News & Analysis
Exclusive: Flipkart begins testing loyalty programme Flipkart First at Rs 500 Jai Vardhan December 6, 2017 Exclusive, Flipkart, News
After Amazon’s Prime success, Flipkart-owned Myntra to launch loyalty programme Jitendra Singh June 28, 2017 News